Popular tech content creator and influencer Jay Kapoor announced the launch of SlideDM, an Instagram comment automation tool designed for the digital creator ecosystem in India and the world.
The new DM automation app aims to bridge a critical software gap for regional influencers by offering native support for multiple local languages alongside lead generation features.
The launch marks a significant shift as domestic creators begin building proprietary utility platforms tailored to the distinct audience behaviours of the Indian internet market, moving away from reliance on expensive Western alternatives.
Kapoor, who designed the application specifically for creators who need to distribute resources rapidly, noted that while international automation products have existed for years, none were built with the specific nuances of the Indian creator market in mind.
The tool functions by allowing an influencer to connect their social profile, select an active post, and establish a custom trigger word.
When a follower types that specific keyword into the comment section of a video, the software immediately fires an automated message containing specified resources like document links or affiliate codes directly into the user’s private inbox.
The platform addresses a major workflow bottleneck by introducing a centralised dashboard known as a reply desk, which filters incoming text to ensure creators do not overlook high-value business inquiries during high-traffic viral periods.
Unlike existing international competitors, the software integrates translation and transmission capabilities across seven regional communication formats, including Hinglish, Hindi, Tamil, Telugu, Marathi, and Bengali.
The system also features an integrated data capture utility that allows digital entrepreneurs to collect and export verified phone numbers and electronic mail addresses from inbound interactions.
Aspiring media professionals can utilise the service to scale up their lead generation without facing sudden operational penalties or shadowbans.
The technology startup operates on a recurring flat-rate subscription model, utilising localised unified payments interface networks like Paytm and PhonePe for processing rather than standard international credit systems.
Early registration incentives have been structured to offer discounted founding member lifetime pricing caps for the initial 500 active platform adopters.
The launch builds upon Kapoor’s long-standing history within the national technology ecosystem, where he has maintained an active digital footprint for over a decade as a consumer software reviewer and productivity specialist.
Recognised as one of India’s top 100 digital stars by Forbes across consecutive annual evaluations, he has amassed a digital audience exceeding 698K subscribers on YouTube and over 600K followers on Instagram.
The DM automation tool launch follows his previous development of independent consumer utilities, including Flash Sale Helper and the Gbox toolkit for Instagram, which collectively achieved millions of installations among Indian smartphone users.
